B2B & reselling

Persona is more than a beauty space offering personalised services to individual clients. We also work closely with salons and professionals, supporting them through carefully structured B2B partnerships and the supply of professional products in wholesale volumes.

Our approach is grounded in precision, transparency, and consistency. As an official partner of selected brands, we ensure reliable access to high-quality products, clear processes, and thoughtful support tailored to the needs of professional environments.

Alongside this, Persona specialises in premium-grade hair, sourced with close attention to quality and performance. We supply hair in larger quantities to professionals who value control, predictability, and long-term results. Every collaboration is built with care, clear communication, and a shared focus on delivering excellence to the end client.

TOKIO INKARAMI is a Japanese professional hair repair system developed through years of scientific research and salon expertise. Created in Japan, the brand is rooted in a philosophy of precision, ritual, and respect for hair structure - where repair is approached as a process rather than a single treatment.

Designed to improve the look and feel of compromised hair, TOKIO INKARAMI follows a structured, step-by-step salon protocol that restores strength, elasticity, and smoothness from within. The system is based on advanced keratin technologies, working to reinforce the internal bonds of the hair fibre.

A key element of the brand's concept is fullerene, included for its antioxidant properties. It helps protect the hair from oxidative stress while supporting long-term resilience. The result is hair that feels noticeably healthier, smoother, and more balanced - with a refined, natural finish.

Janeke is an Italian heritage brand (established in 1830) known for professional-quality hair tools. For nearly two centuries, the Janeke family has guided the brand through new technologies, materials, and evolving beauty rituals - always anchored by an uncompromising standard of quality.

From design to final production, every tool is crafted in Italy using advanced materials such as carbon fiber, bioplastics, titanium, and premium natural bristles. An in-house toolmaking department ensures precision, independence, and consistent quality. This long-standing expertise results in tools known for their refinement, reliability, and long-lasting performance.

Janeke has been recognized for its excellence since its early years. In 1847 and 1855, the founder, Giorgio Janeke, received gold and silver medals for industrial innovation from the Imperial Regio Istituto Lombardo di Scienze, Lettere e Arti. This tradition of recognition continues today, with Janeke being honored among the historic founding companies celebrated during the 80th anniversary of Assolombarda.

Persona wholesale slavic hair offers a premium hair supply developed to meet strict professional standards. Designed for seamless blending and reliable wear, our hair is selected to perform consistently - in colour, texture, and behaviour.

Hair can be sourced anywhere. Consistency cannot. Our approach is built around predictability: controlled sourcing, careful grading, and stable quality across shades, batches, and long-term use. This allows professionals to work with confidence, knowing that each order meets the same expectations as the last.

Persona wholesale slavic hair is created for salons and professionals who value control, precision, and dependable results. Hair that integrates naturally, wears beautifully over time, and supports a refined, professional workflow.